Pengaruh Persepsi Manfaat, Persepsi Kemudahan Dan Persepsi Keamanan Terhadap Minat Menggunakan Aplikasi DANA Sebagai Aplikasi Dompet Digital Di Kota Palu

JULLYTHA WIDYARISKA (2022) Pengaruh Persepsi Manfaat, Persepsi Kemudahan Dan Persepsi Keamanan Terhadap Minat Menggunakan Aplikasi DANA Sebagai Aplikasi Dompet Digital Di Kota Palu. Sarjana thesis, Universitas Tadulako.

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Abstract

The research aims to test and analyze The Influence of Perceptions of Benefit, Perceptions of Usefulness, and Perceptions of Security on Interest in Using the DANA Application as a Digital Wallet Application in Palu City and used the Theory Acceptance Model (TAM). This research used primary data collected through questionnaires with the help of google form. The population was Tadulako University Faculty of Economics and Business Student DANA Application in Palu City users with the sample was 91 people. The data analysis technique used was multiple regression analysis. The results of the research simultaneously show that the perceptions of benefit, perceptions of usefulness, and perceptions of security on interest in using DANA Application have a positive and significant. The perception of benefit has a positive and significant influence on the interest of using DANA Application, the perception of usefulness has a positive and significant influence on the interest of using DANA Application, the perception of security has a positive and significant influence on the interest of using DANA Application.

Item Type: Thesis (Sarjana)
Commentary on: Eprints 0 not found.
Divisions: Fakultas Ekonomi dan Bisnis > Ekonomi Akuntansi
SWORD Depositor: Users 0 not found.
Depositing User: Users 0 not found.
Date Deposited: 22 Jan 2025 07:16
Last Modified: 06 Feb 2025 07:14
URI: https://repository.untad.ac.id/id/eprint/129807
Baca Full Text: Baca Sekarang

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