PENGARUH KEPEMIMPINAN KEWIRAUSAHAAN TERHADAP KINERJA BISNIS MELALUI KEBERLANJUTAN

This study focuses on the effect of Entrepreneural Leadership on Business Performance
through Sustainability. Respondents were 65 business in Masaingi and Bonenula Villages,
Central Sulawesi. The data obtained were then analysed using SEM-PLS. This mediation
context indicates partial mediation because although there is a direct effect of entrepreneurial
leadership on business performance, there is also an indirect effect channeled through
sustainability. Therefore, based on the model structure, the results of the entrepreneurial
leadership pattern directly on business performance have a greater influence with an R Square
value of 0.900 or 90.0% when compared to the value of entrepreneurial leadership through
sustainability with a value of 0.721 or 72.1%, this indicates that other factors affect 10% of
business performance. This research shows that the application of entrepreneurial leadership
and business sustainability can be one approach to improving business performance.
Keyword: entrepreneural leadership; business performance; sustainability